Early on Phronesis understood most enterprises are applying web solutions to a mobile journey, which is based on different technology and consumer behaviour, with no available alternatives.
We believe that by combining the knowledge of the Phronesis team in relation to operator data, the high-quality data obtained directly from partnerships with leading mobile network operators and an understanding of the challenges facing today’s enterprise we can create solutions that will make mobile simple, safe and secure once again.
The Phronesis team have a long history of working in the telecoms space. Whilst on this journey they began to see the increasing value in the use of unique data that is held inside mobile and telecom operators, this data has the potential to address many of the operational and security challenges facing enterprises when transacting with their customers in a mobile lead environment.
The question for the team was how to provide this unique customer data under a controlled and trusted framework in which the customer has full knowledge and consent of how the data is being used. Not only this but in an easy to understand and use format that an enterprise can leverage to make critical business decisions. Thus Phronesis was born.
n. Practical understanding; wisdom, prudence; sound judgement
After half a lifetime in telecoms, we know that there is a better way of identifying and authenticating customers. We call it Network Biometrics® and we are proud to be working with national governments, financial institutions and global service providers to make their customer journeys more secure and friction-free.
At Phronesis, we are always on the lookout for talented team members to join us and help deliver our best-in-breed customer validation solutions.
Jonathan Evans, Country Manager, Digidentity